About

Sorted builds Shopify themes, sections and conversion systems, and we build stores for people who would rather we did it for them.

We are operators first

We run a direct to consumer brand on Shopify with about 36,000 customers. We sell on marketplaces, we buy advertising every day, we pack orders, we handle returns and we read the numbers on a Monday morning like everybody else. Every product on this site started as something we needed on our own store and could not buy.

That is the whole argument. A theme written by somebody who has never had to make a store pay looks different from one written by somebody who has. The difference is not in the pictures, it is in what sits under the buy button, what the cart does, what happens on a phone, and what a store owner can change without opening the code.

What we sell

  • Themes. Ten theme systems, each built for one kind of business, each with four presets. A preset changes colour, type, shape, density and motion, and never changes your content.
  • Sections. Standalone sections that install into any Online Store 2.0 theme from the theme editor. One file each, no app, no monthly fee. Six of them are free.
  • Landing page kits. Shopify native landing pages: a page template and the sections it uses, editable in the theme editor.
  • Resources. The audit scorecard, the metafield architecture and the photography prompt pack we run on our own store.
  • Services. Audits, builds and month to month work, for people who want it done rather than bought.

How we build

Every file here is written from nothing. No theme was bought, renamed and resold. We use Shopify's own platform features the way they are documented, and we keep standalone sections free of any dependency on the theme around them, so a section you paste in today keeps working when you change theme tomorrow.

We use artificial intelligence heavily in how we produce work. It is a production advantage and it is why a small team ships this much. It is not the pitch. Nobody buys a theme because of how it was made.

What we will not do

We do not promise conversion rates. We do not publish invented figures, borrowed testimonials or countdowns that reset. We do not sell a product with a claim we could not defend to a merchant who bought it. If the honest answer to your question is that you should not buy anything from us, that is the answer you will get.

Where we are

Bengaluru, India, keeping hours that overlap with United States and United Kingdom mornings. One email address, hello@sortedcommerce.com, answered by the people who write the code, within two working days.

Shopify is a trademark of Shopify Inc. Sorted is an independent product company and is not affiliated with, endorsed by or sponsored by Shopify Inc.